motorsport

Williams Announces Girard-Perregaux Partnership

Williams has announced a multi-year partnership with luxury Swiss watchmaker Girard-Perregaux, who will serve as the team's official watch partner starting with the 2026 Formula 1 season.

The Grove-based team revealed the new collaboration on their social media channels, emphasizing their shared commitment to precision and excellence in high-performance environments. Williams highlighted that "every millisecond counts" in their operations, whether in engineering components or taking qualifying laps.

Girard-Perregaux, renowned for its Swiss luxury timepieces, becomes the latest partner to join Williams as they prepare for the 2026 F1 season. The partnership marks a strategic alignment between the racing team and a brand synonymous with precision craftsmanship, though specific details about the terms or duration of the collaboration beyond being "multi-year" were not immediately disclosed.